Australian beer company XXXX Gold is laughing in the face of other breweries’ paltry attempts at marketing. XXXX Gold not only has double the X’s of Dos XX, but now it’s making the most interesting man in the world look like a DMV employee.
The brewery recently leased a 15 acre island in the Great Barrier Reef and will soon offer drinkers the opportunity to win trips to the tropical paradise. Your move Corona.